RSS Feeds are fast becoming one of the most popular methods of managing a website’s content.
This technology enables website articles/updates and blog posts you publish on your website web to be delivered right into the email box or feed reader of web visitors and potential customers.
RSS feeds can increase website traffic and generate potential leads!
Here are 5 fantastic reasons to integrate an RSS feed into your small business website:
1. Subscribers are email opt in contacts. Readers who subscribe to your website’s RSS feed are not just subscribing to your website to receive updates, they are showing their interest in your small business. You instantly have a list of email contacts at your finger tips.
2. Avoid being mistaken as spam. Your article/promotion or update doesn’t run the risk of being accidentally labeled as spam. Many marketing customer emails or newsletters end up in the junk email. An RSS feed will deliver the message straight to the subscriber.
3. Web visitors are starting to expect it. With busy lifestyles people are looking for RSS feeds to subscribe as they prefer to be notified of fresh content instead of continually returning to check updates from a favourite website.
Notify your customers when there is updated content by sending out an excerpt and have a flow of really interested visitor traffic back to your website.
4. Low maintenance website promotion. When your RSS feed is setup and activated, it will run itself. It will notify subscribers when updates or content is posted thus keeping your web visitors in touch with you and your business. A fantastic addition to your online website promotion strategy.
5. RSS feeds will get your content indexed really fast with search engines like Google. Put important keywords in the title and first few sentences of new articles and posts, and optimise your site’s ranking at the same time as syndicating.
Remind your customers about your small business with an RSS Feed. The last but best feature of course - it’s free….. How cool is that!
We can help your online promotion by integrating an RSS feed into your website. Contact us today for a no obligation chat.