There are numerous ways for small businesses to fine tune their website for maximum potential.  Your visitors need a reason to return again and again and create the  necessary “call to action”, whether that is to buy, join, hire your services or book a room.

The proven way to do that is to offer …continue reading article

When I am asked why a small business website will benefit from a blog, one of the first answers I give is to improve Search Engine Optimisation (SEO)  for your website.

Google loves fresh informative content and adding a blog to your business website will result in increased traffic from new content and new listings in the search results. …continue reading article

Welcome to 2009. I wish everyone a very happy and successful New Year!

It’s time again to look at the online promotional goals for your business – what are your goals for 2009?

I have specifically mentioned goals instead of resolutions, why? Goals get met – resolutions get broken. They also enable us to evaluate our performance along the way.

Here are a few ideas for goals …continue reading article

Chocolate lovers listen up! What has always been suspected appears to be true – dark chocolate IS good for your health.

I had the good fortune recently to try some Xocai (pronounced sho-sigh) chocolate nuggets made from rich Belgium chocolate ( and new to New Zealand ) courtesy of Debbie Cleal a Wanganui Xocai distributor.

Apart from the fabulous traditional dark chocolate taste, …continue reading article